Author: Craig Heron

A young woman in a light blue blouse sits at a desk, holding a pen and looking at a computer screen displaying data charts. She has a tablet in front of her and appears focused. The image has a banner at the top with the text "2025 Event Promotion Trends Report" and the "Vesta" logo.

Use Cases for AI in Event Marketing for 2025

Our 2025 Event Promotion Trends Report reveals a dramatic shift in AI adoption for event marketing, with the percentage of event organizers not using artificial intelligence dropping from 50% in 2024 to just 25% in 2025, indicating that AI has rapidly moved from an experimental tool to a mainstream resource for event promotion within just one year.

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How Small Businesses Can Create Inclusive "Third Spaces" for Community Events

How Small Businesses Can Create Inclusive “Third Spaces” for Community Events [Podcast]

The concept of a “third space” – a place beyond home and work where people can truly be themselves – is becoming increasingly important in our communities. As highlighted in a recent conversation with Emily Autenrieth, founder of A Seat at the Table Books in Sacramento, small businesses are uniquely positioned to provide these vital community spaces through thoughtful event programming.

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