EVENT MARKETING 101

Learn the basics of event marketing to improve your skills as an event promoter and attract more happy attendees to your event.

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A young woman in a light blue blouse sits at a desk, holding a pen and looking at a computer screen displaying data charts. She has a tablet in front of her and appears focused. The image has a banner at the top with the text "2025 Event Promotion Trends Report" and the "Vesta" logo.
Event Ideas

Use Cases for AI in Event Marketing for 2025

Our 2025 Event Promotion Trends Report reveals a dramatic shift in AI adoption for event marketing, with the percentage of event organizers not using artificial intelligence dropping from 50% in 2024 to just 25% in 2025, indicating that AI has rapidly moved from an experimental tool to a mainstream resource for event promotion within just one year.

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Event Marketing 101

How to Get Repeat Attendees to Your Event​

Getting new attendees to hear about your events can be hard. That is why it can be so valuable to foster repeat attendees to grow your events. So, how to get repeat attendees to your event.

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