EVENT MARKETING 101
Learn the basics of event marketing to improve your skills as an event promoter and attract more happy attendees to your event.

Marketing Spend During a Recession: The Shocking Truth Backed By 1,000+ Real Company Results
We examine what happens when companies maintain versus cut marketing/advertising during downturns including the 2007–09 Great Recession, the 2020 COVID-19 pandemic, and other slowdowns.

Craft Compelling Event Names: Free AI Event Title Generator
Free AI Event Title Generator powered by data from thousands of event promotions.

What Makes Event Titles Click: Data-Backed Strategies for 2025
Data-backed tips for creating compelling event titles that go beyond a name for an event.
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Unlocking Success: Creative Event Ideas for Indie Promoters
Uncover the hidden gems of creative event ideas for independent promoters. From themed parties to interactive experiences, elevate your events!
2023 Event Promotions Trends: Insights from 22,000+ Event Promotions
Vesta presents our annual report on the state of the event promotion industry. What are the trends in event promotion? What events perform the best for a bar and restaurant? We answer many questions like these.
In-Person Event Ideas for National Video Games Day
Looking for a creative way to engage with a new audience? How about connecting with video game fans with these event ideas for National Video Games Day!

How to Sell Out After Parties – Howie Schnee CEG Presents [Podcast]
Howie generously shares his insights and experience about what makes a great after party that will sell out and be… a great party.

Data on Hosting Halloween Themed Events
We have promoted over 20,000 events and dug into some of that data to see if there were any trends around Halloween themed events.

Digital Event Marketing Guide [Free Resource]
With waves of COVID creating our “new normal”, events and business as we know it have changed. To help with the adjustment we created this guide covering how to promote in this new environment and help your digital events stand out from the crowd!
Organizing An Event? Do This First. Planning An Event Tips
Planning an event tips for success. From setting a budget to hiring vendors, we’ve got you covered. Learn from experts with hundreds of events.
Software Tools for Events: Comprehensive Guide For All Stages
Whether you’re a concert promoter, events manager at a brewery, or owner of a yoga studio putting on events; you know that organizing and promoting events can be hugely time consuming. You need to carefully consider and use the best software tools for events you use. These tools, along with
8 Ways to Manage Your Social Media With Native Features Instead of External Tools
Learn how to Manage Your Social Media With Native Features instead of external tools. Develop effective strategies, techniques, and tips for staying organized.

3 Proven Strategies to Grow Your Audience Through Strategic Collaborations
Discover proven strategies, tips, and examples for successful collaborations on Instagram and beyond. Unlock the power of partnerships to expand your reach and achieve long-term success.

8 Proven Author Events and How To Make Your Book Signings Unforgettable
8 proven author ideas that go beyond traditional book signings based on our thousands of book events promoted.

Best Image Sizes and Guidelines for Event Images
The internet is now more visual than ever. Your future event attendees are seeing your image first, making a good event image an essential part of promoting. Here are some tips on making a great event image.