EVENT MARKETING 101
Learn the basics of event marketing to improve your skills as an event promoter and attract more happy attendees to your event.

Marketing Spend During a Recession: The Shocking Truth Backed By 1,000+ Real Company Results
We examine what happens when companies maintain versus cut marketing/advertising during downturns including the 2007–09 Great Recession, the 2020 COVID-19 pandemic, and other slowdowns.

Craft Compelling Event Names: Free AI Event Title Generator
Free AI Event Title Generator powered by data from thousands of event promotions.

What Makes Event Titles Click: Data-Backed Strategies for 2025
Data-backed tips for creating compelling event titles that go beyond a name for an event.
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How & Why to Track Registrations for an Event
Tracking registrations for an event can help you remind attendees when the event is close, report to sponsors about attendance, and set expectations for vendors. Here is how to track registrations for an event.
8 Ways to Manage Your Social Media With Native Features Instead of External Tools
Learn how to Manage Your Social Media With Native Features instead of external tools. Develop effective strategies, techniques, and tips for staying organized.

How to Get Repeat Attendees to Your Event
Getting new attendees to hear about your events can be hard. That is why it can be so valuable to foster repeat attendees to grow your events. So, how to get repeat attendees to your event.
21 Yoga Studio Event Ideas To Shine In Your Community
Discover unique ideas to stand out in the crowded yoga studio market. From specialized classes to wellness services, create an unforgettable experience.

What makes an event… an event?
In this post we’re going to explore some of the common ways to turn a promotion into an event.

TikTok for Event Promotion, Lessons from Millions of Views with Alaina Leigh [Podcast]
In this episode, we sit down with Alaina Leigh from Event Vesta, who has accumulated millions of views on TikTok in just a couple of years.
Crafting a Memorable Brewery Event: Why Breweries Need To Be Hosting Events
Hosting events is an essential strategy for any brewery looking to increase exposure and revenue, while also building brand loyalty. In this article, I’ll break down why hosting events is a crucial aspect of the brewery industry and how you can craft a memorable event that will leave attendees wanting more.
Unlocking Success: Creative Event Ideas for Indie Promoters
Uncover the hidden gems of creative event ideas for independent promoters. From themed parties to interactive experiences, elevate your events!
Community Connections: 3 Unique Ideas For Hosting An Unforgettable Event
Discover exciting ideas for organizing a community event! From outdoor movie nights to art festivals, learn how to plan and execute a successful event.

How (and Why) To Turn In-Store Specials and Promotions Into Events For Marketing
Our data shows that events consistently outperform traditional promotions across metrics that matter: attendance, revenue, customer acquisition, and loyalty. Here’s how.

Data on Hosting Halloween Themed Events
We have promoted over 20,000 events and dug into some of that data to see if there were any trends around Halloween themed events.
12 Creative Event Ideas for Museums to Engage New Audiences
Engaging new audiences is not just a fleeting trend; it is a necessity for the survival and growth of museums. These creative event ideas for museums should help spark some inspiration to engage new audiences.